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Privacy Policy

Policy version / last updated: 5 June 2026

This privacy policy applies to O’Shea Plant Hire (our website).

This website is operated by C.J. O’Shea (Plant Hire) Limited / O’Shea Plant Hire (referred to in this policy as we, us or our). We are the controller of personal data collected through our website, which means we are responsible for deciding how and why that personal data is used.

We take your privacy seriously. This policy explains what personal data we collect through our website, how we use it, who we share it with, how long we keep it, your rights, and how to contact us or complain if you have concerns.

We collect, use and are responsible for certain personal data about you. When we do so, we are subject to the UK General Data Protection Regulation (UK GDPR) and other applicable UK data protection laws.

Our website is not intended for children. We do not knowingly collect personal data through the website from anyone under the age of 13. If you believe a child’s personal data has been provided to us through the website, please contact us so that we can deal with it appropriately

1. What this policy applies to

This privacy policy applies to your use of our website only.

Our website may contain links to third-party websites. Those websites have their own privacy policies and we are not responsible for their content or privacy practices.

2. Personal data we collect about you

The personal data we collect depends on how you use our website. It may include:

• your name;
• your email address;
• your telephone number;
• your company name;
• details you provide in messages, enquiries or forms submitted through the website;
• records of communications you send to us through the website or by email in response to website contact details;
• technical and usage data, such as your IP address, browser type, device information, pages visited, and time spent on the website; and
• cookie and similar tracking information where used on the website.

You do not have to provide personal data unless it is needed for a specific purpose, such as sending an enquiry or asking us to contact you. If you choose not to provide certain information, we may be unable to respond properly to your enquiry or provide the information or service you have requested.

3. How your personal data is collected

We collect personal data:

• directly from you, when you contact us through the website, email us, submit an enquiry, or otherwise provide information to us; and
• automatically, through your use of the website, including technical and usage data collected through cookies and similar technologies.

4. How and why we use your personal data

Under data protection law, we must have a lawful basis for using your personal data. We may use your personal data for the following purposes:

To respond to enquiries and manage communications

We use personal data you provide through the website to respond to your enquiry, manage your request, and communicate with you.

Lawful basis:

• taking steps at your request before entering into a contract;
• performance of a contract, where relevant; and/or
• our legitimate interests in running our business efficiently and responding to genuine enquiries.

To provide information about our services

We may use your information to provide information about plant hire and related services you have asked us about.

Lawful basis:

• taking steps at your request before entering into a contract;
• performance of a contract, where relevant; and/or
• our legitimate interests in responding to business enquiries.

To operate, maintain and improve our website

We use technical and usage data to help operate the website, keep it secure, monitor performance, and improve how it works.

Lawful basis:

• our legitimate interests in operating and improving our website; and
• where required, your consent in relation to non-essential cookies and similar technologies.

To protect our business, systems and users

We may use personal data to help maintain the security of our systems, prevent misuse, and investigate suspected wrongdoing.

Lawful basis:

• compliance with legal obligations; and/or
• our legitimate interests in protecting our business, systems and users.

To manage legal issues, complaints and disputes

We may use personal data where necessary to investigate complaints, deal with disputes, protect legal rights, and defend or bring legal claims.

Lawful basis:

• compliance with legal obligations; and/or
• our legitimate interests in protecting and defending the business.

To send marketing communications

Where permitted by law, we may use your contact details to send you information about our services.

You can opt out of marketing at any time by using the unsubscribe link in a marketing email or by contacting us using the details below.

Lawful basis:

• our legitimate interests in promoting our services; or
• consent, where consent is legally required.

5. Cookies and similar technologies

Our website uses cookies and similar technologies to help the website function, to remember preferences, and to analyse how the website is used. The website’s current privacy page refers to necessary, acceptance and functionality cookies, and to usage tracking for service improvement and analysis.

Where required by law, we will ask for your consent before using non-essential cookies.

You can manage cookies through:

• your browser settings; and
• where available, the cookie banner or cookie settings tool on our website.

6. Who we share your personal data with

We may share personal data with:

• service providers who support our website, systems, communications, or business operations;
• professional advisers, such as legal or other advisers where necessary;
• regulators, courts, law enforcement, public authorities or other third parties where we are required or permitted to do so by law; and
• prospective buyers, investors or other parties involved in a corporate transaction, where necessary and appropriate.

We only share personal data where there is a proper reason to do so and, where relevant, we require third parties to handle it appropriately.

7. How long we keep your personal data

We will not keep your personal data for longer than necessary for the purpose for which it is used.

Different retention periods apply depending on the type of data and the reason we hold it. For example:

• customer account records may be kept for 6 years after last activity;
• complaint records may be kept for 6 years from closure;
• KYC / ID verification records may be kept for 5 years after the last transaction or account closure;
• CCTV may be kept for 30–90 days unless required longer; and
• payment records and hire transaction records may be kept for 7 years

Where full KYC is required because a customer takes possession of equipment, identity documentation may be retained for that purpose and for related fraud, dispute, recovery or legal reasons in line with our retention rules.

We may retain personal data for longer where necessary to comply with legal obligations, deal with complaints, resolve disputes, or establish, exercise or defend legal claims.

8. International transfers

Some of our website or business service providers may process personal data outside the UK.

Where personal data is transferred outside the UK, we will ensure appropriate safeguards are in place in accordance with applicable data protection law.

9. Your rights

You generally have the following rights under data protection law, subject to the relevant conditions and limits:

• the right to request access to your personal data;
• the right to request correction of inaccurate personal data;
• the right to request deletion of personal data in certain circumstances;
• the right to request restriction of processing in certain circumstances;
• the right to object to processing in certain circumstances, including direct marketing;
• the right to data portability in certain circumstances; and
• where we rely on consent, the right to withdraw that consent at any time.

If you want to exercise any of these rights, please contact us using the details below. We may ask for information to verify your identity before responding.

10. Keeping your personal data secure

We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal data is limited to those who need it for legitimate business purposes, and we have processes in place to deal with suspected personal data breaches

11. How to complain

If you have a concern about how we have collected, used, stored or shared your personal data, please contact us first so that we can investigate and try to resolve it.

You can make a data protection complaint in any format. You do not have to use a specific form. We will:

• acknowledge your complaint within 30 days;
• review and investigate the concerns raised;
• contact you if we need further information;
• keep you updated where the investigation takes time; and
• provide a clear outcome without undue delay.

If you are not satisfied with our response, you have the right to complain to the Information Commissioner’s Office (ICO). Information about how to do this is available on the ICO website: Make a complaint to the ICO.

12. How to contact us

If you have any questions about this privacy policy, want to exercise your rights, or want to make a complaint, you can contact us at:

Email: Datacomplaints@osheaplanthire.co.uk

Post:
The General Manager
C.J. O’ Shea (Plant Hire) Limited
c/o Unit 1 Granard Business Centre
Bunns Lane
Mill Hill
London
NW7 2DZ

13. Changes to this privacy policy

We may update this privacy policy from time to time. When we do, we will update the “last updated” date at the top of this page.